Fundamental principles of sales

Through the seminar, all the participants will get all the structures and principles of selling skills that will immediately try to upgrade with the interaction during the workshops at the end of the educational program.

The seminar will be covering the following topics:

Presentation and communication of selling skills

• Profile of the modern successful sellers

• Basic principles of successful sales

• The 7 Steps of the Sales Process:

1. Preparations for the sales talk

2. Leaving a good first impression and opening sales conversation

3. Analysis of the client's needs

4. A description of the product using the argumentation (feature - an advantage - benefit)

5. Techniques "sales presentation solutions" and customer's problem

7. Examples of effective methods of concluding sales